Davis Group, Announces “Graybeard” Program

Industry’s Oldest Consulting Firm, Davis Marketing Group, Announces New “Graybeard Program”

Arlington Heights, IL March 14, 2002 – Ron Davis and Dorsie Mosher, managing partners of Davis Marketing Group have
announce a bold new venture in bringing quality information to the independent alarm dealer. DMG’s new “Graybeard’s Advisory Service” provides independent alarm dealer with a true advisory board service that
allows the dealer the ability to go through the business planning process that will produce predetermined goals and results. The program includes two “board meetings” along with an in-depth overview that starts the process off. Throughout the year, participating companies have telephone
access to a broad array of industry expertise representing every business discipline known.
Graybeard Advisors include Davis and Mosher along with such industry notables as Lessing Gold, Alan Pepper, Bill Polk,
Michael Jones, Kevin O’Malley, John Rose, Ron Spiller, Lou Fiore, with others joining the “program” on a regular basis. Another new service offered by DMG is its strategic planning service designed to help manufacturers and distributors understand the alarm dealer community and
how to market to that community. Designed to bring over 30 years of dealer involvement experience to these manufacturers, Davis and Mosher provide a unique perspective to manufacturers who are not yet familiar with the alarm industry marketplace or the subtle variations needed in marketing to
the independent alarm dealer.

# # #

For further information contact:
Davis Marketing Group
Phone: (847) 955-2345
Email: info@graybeardsrus.co